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Month: February 2025

Building a Seamless Customer Journey Using Cloud Telephony and WhatsApp API

Introduction Today’s customers do not think in terms of communication channels. They expect businesses to remember their context, respond quickly, and deliver a smooth experience, whether the interaction happens on a phone call or through a message. Speed, continuity, and relevance matter more than the channel itself. However, many businesses still manage calling and messaging […]
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How Gen AI Is Transforming Contact Centers and Customer Support Operations

Introduction Customer support is no longer just about answering queries. It is about delivering fast, personalized, and consistent experiences across every interaction. As expectations continue to rise, contact centers are turning to Generative AI, or GenAI, to operate smarter and more efficiently. GenAI is not replacing human agents. Instead, it is transforming how contact centers […]
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